Insights on AI,
Software & Growth
Notes from the team building AI agents, automations and products for real businesses.
Sample posts — publish real articles anytime.
MCP Explained: Giving LLMs Real Access to Your Data
Why Model Context Protocol is becoming the standard way to connect language models to real business systems.
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Case Study: How an AI Support Agent Cut Ticket Volume by 60%
Inside the AI Support Agent for E-Commerce project — how an autonomous agent now handles the majority of support tickets end-to-end.
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What We Learned Building an MCP Server for Real-Time Inventory
Notes from the MCP-Powered Inventory Assistant project: connecting an LLM directly to live ERP and inventory data.
Read Article →ERP vs Custom Software: What Should You Actually Build?
A practical framework for deciding between an off-the-shelf ERP and a purpose-built platform.
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Migrating a Legacy ERP to the Cloud Without Any Downtime
How we modernized a manufacturing ERP system onto a cloud-native platform — with zero disruption to production.
Read Article →5 Signs Your Business Is Ready for Workflow Automation
The operational signals that mean it is time to move beyond spreadsheets and manual handoffs.
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Replacing Three Spreadsheets With One Custom CRM
A behind-the-scenes look at building a purpose-built CRM for a B2B sales team drowning in disconnected tools.
Read Article →Why UGC Ads Outperform Polished Brand Videos
What the data shows about authenticity, watch time and conversion in paid social creative.
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Behind the Scenes: A UGC Ad Campaign That Outperformed the Brand’s Own Videos
How a batch of scroll-stopping UGC-style ads became the top-performing creative for a D2C skincare brand.
Read Article →Choosing Between GPT, Claude and Gemini for Your Product
A model-agnostic comparison of accuracy, cost and latency for common product use cases.
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